TIRED OF BASELESS STRATEGIES?
We could have a look at it for you. Does your business need a new strategic launchpad? Base Five isn’t just an Agency, it’s a mindset, a culture, and a commitment that shapes how we work, how we lead, and how we drive meaningful impact. With 20+ fearless young professionals across Johannesburg and well, Lusaka, we have been launching brands that live in the hearts of our consumers. A media agency that is digitally led connecting content to culturally relevant channels driving the bottom line for 11 Years. Grounded in our strategic platform, 5 Base Results Framework that considers the full funnel, our agency prides itself in creating a strategic brand base, delivering media that empowers brands to achieve business goals.
We outlive trends and lead with meaning. We honour the human behind the work.


CLIENT WORK

OUR TEAM
AGENCY STRATEGIC FRAMEWORK
BASE 1
DISCOVERY
BASE 2
FRAME
BASE 3
DESIGN
BASE 4
ACTIVATE
BASE 5
AMPLIFY
We immerse ourselves in your world, understanding your brand, your market, your customers and your ambitions. We ask, listen and learn deeply to uncover the real problem and opportunity.
At our base: insight drives everything.
We shape a clear strategic path by aligning your business objectives with bold, relevant and digitally driven goals. We define success, sharpen focus, and get buy-in.
Laying the base for movements that matters.
At this stage, we flame up creativity with clarity. We bring strategy to life through innovative concepts, media plans, and digital experiences designed to connect and convert.
Media Creativity isn’t random, it’s sparked from a strategic base.
From planning to strategy development and campaign execution, we activate seamlessly across platforms always with performance and brand audiences, at the centre of our execution.
Our audience framework creates a base for successful campaigns.
Our final base is all about scale and sustainability. We fine-tune, optimise and evolve based on data making sure every campaign keeps growing your brand and your business.
Your growth begins at a strong base– and we are that base











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